Wedding Vendor Spotlight – Shoes to Dye For!

(Photos courtesy of Shoes to Dye For)

Once your gown arrives and the fittings are scheduled, you’re going to need your wedding shoes.  And around the Greater Boston area, there is only only place to go to for bridal shoes – Shoes to Dye For!  I know, because when I had to search for my own bridal shoes, the only place I was able to find the selection I was looking for was Shoes To Dye For. 

I had a chance to speak with Ron Davis, President and CEO of Shoes to Dye for in Natick.  Here’s what he had to say.

Me:  Tell me a little bit about Shoes to Dye For.  When did the store first open?  What inspired you to open this store?  What is your background, etc? 

Ron:  Shoes To Dye For officially opened in 2002. Before that, my parents owned Shoe Horn which began as a boutique clothing/shoe store with three locations in Natick, Newton, and Acton.  They carried a small selection of bridal and dyeable shoes as well. I saw a niche market in the dyeable shoe area and when they downsized to a single store in Newton, I grew my own bridal accessories company in Natick. I began Shoes To Dye For specializing in shoes, and have grown it into a complete bridal accessories shop. We now carry not only dyeable shoes, but veils, tiaras, hair accessories, flower girl baskets, guest books, custom jewelry, and much more! I have always had an eye for color, but mixing colors and dyeing shoes for my parents gave me years of experience in shoe dyeing.  I am proud to say that we custom mix a color for each individual customer, rather than having them pick off of a chart. This really allows us to work with the texture, tone, and movement of each fabric and enables us to match virtually anything!

Me:  What trends are you seeing brides look for in wedding shoes this season?

Ron:  A huge trend in wedding shoes this year is color, color, and more color! Brides are looking for ways to infuse their personalities into their wedding day and shoe color is a great option. After the “Sex and the City” movie premiered, brides couldn’t get enough of Carrie’s idea. We have been dyeing tons of bridal shoes blue for a fun twist on “something blue”. We have also seen brides dye their shoes to match the color of their bridesmaids to help tie their ensembles together on the big day. Not only is this a fun trend, it makes for some really awesome pictures!

Me:  What advice would you give brides and their bridal party looking for shoes? 
  
Ron:  A great option for bridal parties is to choose a shoe that comes in multiple heel heights.  Companies like Touch Ups and Dyeables have recognized that while the bride may want all of her bridesmaids to look alike, not everyone can wear a 4″ heel.  It is very  important that the girls are able to walk down the aisle and dance the night away. Therefore, they have created shoes which come with the same front, but varying heel heights. Each bridesmaid can choose the height she feels most comfortable in, and once the shoes are dyed, no one will be able to tell the difference.  

Me:  Can you dye shoes that were purchased elsewhere?

Ron:  We can dye shoes that were not purchased through us, but we offer a discounted price on dyeing if the shoes were bought here.  We also cannot guarantee dye jobs on items which are not ours, as we never know how a shoe or handbag will take the dye until we actually apply the dye.

Me:  What other wedding day necessities do you offer at Shoes to Dye For?

Ron:  Shoes To Dye For carries dyeable, bridal, and evening shoes as well as children’s shoes. We stock veils, tiaras, hair combs and pins, headbands, handbags, guest books, ring bearer pillows, flower girl baskets, unity candles, sand ceremony kits, garters,  toasting flutes, server sets,  jewelry, belts/sashes,  and more!

Me:  How large is your shoe selection?

Ron:  We carry about 250 styles of shoes in the store in multiple sizes and widths. Most customers buy right from our stock but we are happy to order other sizes or styles if needed. If you have a hard foot to fit, give us a call! We can recommend some styles that might work for you and make sure that we have them in stock in your size before you come in. 

If you haven’t been to this fabulous store yet, you have to check it out.  For information on hours and directions, visit www.shoestodyefor.com or call (508)653-6063.  
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