The Wedding Swirl Wedding Show – September 18th in Boston!

When I was planning my wedding a few years back, I was so excited to finally be able to attend bridal shows.  I was a bride!!!  I attended every bridal show I learned about within a 30 mile radius, wore the free “bride” pin they distributed at the front door (not that anyone would have mistaken me for anything BUT a bride with the permanent grin on my face), and collected every possible business card and brochure from every vendor in attendance.  Once I was home and started to sort through my mess of a bag, I started to realize I hadn’t learned much from the people I spoke with.  They all gave me the same spiel, offering “special pricing” if I signed up that day, and none of the vendors seemed to offer anything different in terms of their services that made them stand out to me.  I started to wonder if the difficulty in wedding planning had less to do with budget and more to do with finding a perfect match with vendor.

Fortunately for today’s brides, there is a new concept in wedding shows.  Hosted by Boston’s own Blue Ivy (a milestone, lifestyle, and event planning firm like no other), The Wedding Swirl offers a revolutionary way to plan your wedding.  The best way to think of it is that someone else has basically planned the wedding for you in a way – picking the best vendors in the area and basically doing all the leg work for you.  All you have to do is come and meet them.

I had the privilege of speaking with Veronica Alexandra, founder and lead planner of Blue Ivy and Wedding Swirl.  She provided some great information – I hope local brides take advantage of this unique event.

So, this is how it works.  Blue Ivy has hand-picked the most sought-after wedding professionals in the Boston area to showcase at the event.  In fact, there will only be one professional vendor representing each industry (one photographer, one cake designer, one caterer, etc.) and they are all high end.  Once you purchase tickets, you will have your very own customized agenda made for you and your fiance.  Meet with who you want – and you won’t feel rushed – since you have your own “appointments” with them!  Unlike traditional wedding shows, you won’t find yourself waiting in line to get a few minutes with a vendor.  This will be a relaxed atmosphere with complimentary trials, tastes, drinks, smells, live entertainment, and elegant prizes (you won’t see a wedding cake dive for rings here!)

Here’s the thing – since this is a one day only event and there will be scheduled meetings with vendors, it is first come-first served.  The event is less than 3 weeks away, so you’ll want to purchase your tickets soon.

What you need to know:

When:  Sunday, September 18, 2011

Time:   11:00 am to 6:00 pm

Where: Artists for Humanity – EpiCenter
             100 West 2nd Street
             South Boston, MA 02127
             Free Parking
             MBTA Red Line – Broadway Station

Tickets:  Tickets must be purchased in advance – they will not be sold at the door.  To purchase tickets, click here or email

Vendors Attending:  To see a list of vendors attending and who you can meet with, click here.  

For more information on the event, visit, check out their Facebook page here, Twitter @Wedding Swirl, or just call the old-fashioned way 617-642-0448.

And if you are wondering what a Blue Ivy wedding looks like, or to get a feel for the types of vendors you will be meeting with, check out some fab photos of recent Blue Ivy weddings here.  (All photos courtesy of Veronica Alexandra and Blue Ivy). 


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